Instagram is at present the fastest growing social media network. The platform has doubled the base of its users by reaching the milestone of a hundred million. Instagram is leading the game of rising visual storytelling. Presently, above 55% of internet users are active on this exclusive platform.
Engagement Rate in Instagram is About to Reach the Sky
It is a matter of pleasure to learn that the rate of engagement for B2C and B2B is about to touch the sky on Instagram. Brands that are opting for business profiles are on their ways to buy Instagram followers cheap. With the help of compelling content as well as visuals, businesses are benefitting with more than thousands of active audience.
The introduction of Business Analytical Tool attributes an immense growth of business profiles. This particular feature will let brands easy tracking of critical data that include impressions along with engagement and comments. It also helps a lot in detailing demographic data inclusive of promotions on Instagram.
Effective Strategies to Grow Online Presence on Instagram
Are you planning to grow your online presence of the brand on Instagram? There are numerous tactics along with resources and tools that will help in engaging your audience at the best. Below are some selective ways that will help you to reach your desired goal at ease:
- Going beyond photos
Photos contribute a lot in generating a high rate of engagement on Instagram. They are not only ways to help brands get developed and get Instagram followers at a cheap rate. Along with videos, you may go with posting informative videos. The videos that you are about to post must not be too long or too short. It must have a duration of at least 15 seconds.
Highly informative videos will definitely attract the attention of numerous audiences in numerous creative ways. Along with videos, boomerangs are additional attention grabbers. Boomerangs are funny and highly engaging videos that are constructed on the loop. They are known for providing interesting ways for experimenting with motion on Instagram.
Also, Instagram stories are among creative options that provide an option to engage a large number of followers. They will offer brands the option to add a link. It has been recognized as the organic way to drive the high number of traffic towards your website.
- Tailoring campaigns for engaging a large poll of audience
You may start tailoring your profile along with campaigns to gain a number of Instagram followers. It is advisable to follow your niche market followed by focusing on the need of the audience and better ways of communicating.
You may go with creating Instagram profiles comprising a smaller niche to target a specific audience. It will serve to be a great idea to create highly focused profiles on Instagram. Tailoring your profile on the basis of the location of the audience is also a great way to deliver highly relevant content.
Collaborating with micro influences will also help in engaging more number of followers. You need to carry a bit of research about the engagement levels of the audience. These accounts have the ability to boost the loyalty and engagement of followers. Regular partnership with a well known micro influencer will help in gaining more number of followers.
- Being picky with the content
Generally, people commit the blunder of posting anything on Instagram. As an Instagrammer, you must have a visual and consistent approach in mind to gain optimal success. Instagram is a platform that needs to be utilized in a fruitful manner to gain fruitful results.
Photos and videos that you are about to share must fit your brand values. Posts for family members and friends must be different from those done for potential customers. Such a gigantic step will help you to get the required number of Instagram followers. Conducting a little bit of research on your posts will assist you in taking the best decision.
Content that you are posting on Instagram must be short, precise and meaty. Posting in a consistent manner will help you to grow your audience base in a slow and steady manner. You need to constantly thrive hard to come up with engaging posts.
- Going live
Along with posting engaging contents, you need to go live on Instagram. It will open the doorway to interact with your followers. The more you interact, the easier it will become to strengthen the connection with the audience in real time. It will let you get inside the minds of the audience thus letting you know their needs.
Whenever you are going live, you need to be cautious about the fact that live sessions with the sole intention of selling products and services must be avoided. You must not step back in showcasing your brand values creatively. The more you interact with the audience, the easier it will become to get and buy Instagram followers.
These are some exclusively designed strategies that must be followed to grow your online presence on Instagram. Carrying out each and every step in an innovative and creative manner will enable easy reaching your desired goal.