Turn Small Business into Smart Business: Technology for Growth and Productivity

Failure history of Small businesses

In the elder era, when small business came to in front of large business, usually small business failed due to the lack of technology, resources, and machinery. Small business product cost was literally high rather than the large business product. Therefore in the local area, peoples preferred to buy the cheap product. Small organizations faced many problems because of the deficiency of budget. Most of the small business vanished with the passage of time. Small business owners left the hope of success.

Value of Technology

But when the sun had down for small company owners, then the technology rise up with new hope and success in business. They began to use technology in their businesses and they find out a way of not just survival also how to generate profit and earn money. Technology has been playing a key role in the existence of small business for many years. What technology did for small businesses? Technology gave them access to international markets and buyers. Technology made the world a global village. The distance between small business and their goals had finished. In the past, companies always need the middle man for a direct approach to the customers. But now business organizations can direct approach to their customers doesn’t matter where they are located. For example, technology linked the local farmers to international markets. Through technology, he can check the weather reports also increase his agriculture productivity.

Technology Tools and Devices

Technology is emerging progressively, the success of a small business depends on the use of technology tools and devices. Technology devices which companies used in their business gave them the opportunities to accomplish their targets and goals with an effective way. Every business plan and strategy could be useful and beneficial for the business if you provide the iPad’s and tablets to your every employee. Without the use of technology devices, there is no success in business. Therefore many companies take the iPad on rent from iPad Hire companies and take steps for the survival of their businesses.

Here is the list of technology tools which could be used for increasing the business sales, productivity, and customer relationship.

  • Planning and Strategy
  • Customer relationship
  • Increase productivity

Planning and Strategy

 What should be the first step for any business? It doesn’t matter whether you are linked with a small or large company. You need to sit your plan and strategy first, for example, what is the company goals and targets, how you will achieve them although, the step you are taking for your business growing is efficient or not. What will be the impact on your business if you are successful and what will be if you fail.

Customer relationship

Customer relationship has become important in the successful business. Because if your customer is not satisfied with you then there is nothing left for business. Through the technology tools, you could communicate with your customers directly and convey your message effectively rather than the past.

Social media has become a popular and powerful tool for interaction and engagement with customers. For communication purpose companies could use Twitter, Facebook, YouTube and Instagram where people shared their information and knowledge. You could respond to them within a few seconds. Therefore, you must need to provide iPad, tablets to your every employee. A small business which can’t afford it, they usually take them on rent such as small companies take the tablet on rent from tablet rental companies at a very cheap price for a short term of the period and companies fulfill their business needs through this rental service. Technology devices enhanced the relationship with customers and employees.

Increase productivity

Use of technology devices in offices becomes the reason of employee’s activeness and increase the willingness to achieve the targets which company assign them. Collaboration and communication method between employees from different departments has improved.

Pooja sharma

Pooja is a digital nomad and founder of HotMail Log. She travels the world while freelancing & blogging. She has over 5 years of experience in the field with multiple awards. She enjoys pie, as should all right-thinking people.

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